Singapore’s Fragrance Group purchased the 906-room Holiday Inn London Kensington Forum hotel at 97 Cromwell Road near Kensington Garden in December 2021.
Completed in 1972, the Holiday Inn London Kensington Forum spans 500,000 square feet (46,451 square metres) of built area along a major road in central London’s Royal Borough of Kensington and Chelsea.
Savills and Eastdil were jointly appointed to advise the seller – British real estate fund manager Queensgate Investments.